Marketing Visuals / ABB

July 12, 2021

ABB

Product Images and Marketing Videos

For many years ALTEN has supported ABB with marketing visualisation. Our deliverables are used on web, in print media, and also for product launches and fairs.

We deliver images, animations and graphical design for ABB Safety Products and Cable Distribution Cabinets. Thanks to close collaboration the visualisation team at ALTEN has a built up a deep knowledge of the products and how to best showcase them.

‘True to Life Visualisations’

ABB has premium and intelligent machine safety products. We have produced a series of videos that showcase the products’ individual benefits as well as their part in the ABB product family system. The core of the project is a production line that is re-used in different videos highlighting new product releases and creating a consistent and familiar visual experience.

Scope

Composition, lighting, texturing, storyboarding, modelling, graphical design

Deliverables

Studio images, product images, animation, print layout

See more of ALTEN’s Visualisation projects >

ALTEN has created video instructions for a new adapter plate. The animation allows the user to be quickly instructed on how to install and use the product.